Solar Made Simple
A straight-talking solar identity
Solar Made Simple (now sunsetted) were on a mission to completely transform the complex world of energy, with smarter green energy technology that’s simply delivered. The ambitious start-up was after a boldly simple brand to bring solar energy to the everyday consumer, without all of the jargon.
We developed a suitably accessible Tone of Voice which cuts through the complex and unnecessarily complicated noise in the world of energy. Inclusive, straight-talking and dynamic – just like the brand. Simple.